Choice
Choice is a vibrant and modern fragrance that embodies confidence and charm. It opens with a refreshing burst of crisp apple, sparkling bergamot, mandarin, and lemon, brightened by aromatic lavender and warm cardamom. The heart reveals a smooth and inviting blend of caramel, pineapple, rose, violet, and soft woody notes, adding depth and irresistible appeal. The base settles into a warm, refined trail of ambergris, musk, patchouli, tonka, and subtle fruity nuances, creating a balanced and memorable signature for those who choose to stand out.
Olfactive Pyramid
Top Notes: Apple, Bergamot, Cardamom, Green notes, Lavandin, Mandarin, Lemon
Heart Notes: Aqueous notes, Cashmere woods, Pineapple, Caramel, Violet, Woody accords, Rose, Lily of the Valley, Tonka
Base Notes: Ambergris, Floral nuances, Moss, Musk, Tonka, Patchouli, Raspberry, Cypriol
Gender
Unisex
Designed to suit both masculine confidence and feminine elegance.
Styling & Occasion
- Day-to-evening wear
- Office, business casual, and social gatherings
- Perfect for everyday use, dates, and celebrations
- Performs well in warm to mild climates and air-conditioned environments
Character & Personality
Confident • Charismatic • Modern • Expressive
Choice is for individuals who lead with style, embrace individuality, and leave a lasting impression without excess.
Signature Range
Signature Collection
A contemporary fragrance line designed for bold expression and everyday sophistication.
Signature Line
Make your presence a choice.
Concentration
Eau de Parfum (EDP)
Formulated for balance, richness, and long-lasting performance.
Performance
- Longevity: Long-lasting
- Sillage: Moderate to strong
- Projection: Fresh and noticeable at the opening, smooth and refined as it settles
